Will Townsend

VP & Principal Analyst

Will Townsend manages the networking and security practices for Moor Insights & Strategy focused on carrier infrastructure providers, carrier services, enterprise networking and security. He brings over 30 years of technology industry experience in a variety of product, marketing, channel, business development and sales roles to his advisory position.

Before joining the firm, Will served as a management consultant for an early 4G marketing services company as well as Dell EMC and BigCommerce, focusing on sales enablement activities supporting both direct and partner sales functions.

Will also participated in the meteoric growth of Dell in the early to mid 1990’s. He was a business development professional tasked with accelerating the adoption of mobile broadband modems embedded in Dell Latitude notebook PCs through relationships between AT&T in the U.S. and Telus in Canada. He also helped launch the iconic Dell Dimension consumer desktop platform.

After Dell, Will joined Compaq and held global product management and marketing leadership positions in both the enterprise and consumer desktop client PC businesses in the run up to the company’s #1 market share position. Prior to Compaq, he held product marketing positions with Cyrix Semiconductor for its  6×86 microprocessor.

In his spare time, Will serves as a traveling mentor for the nonprofit Bpeace and has assisted numerous entrepreneurs with sales and marketing consultation in Guatemala.  He earned a BA in Economics from The University of Texas at Austin and an MBA from Texas State University. Will is also a globally ranked analyst as measured by ARInsights.

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